Area Sales Manager - Protective Coatings - Central and Southern Italy

Job Overview

The Area Sales Manager will drive growth of our protective coatings portfolio across the Center and South of Italy with full ownership of achieving ambitious revenue targets. The successful candidate will demonstrate a strong command of the full sales cycle—from proactive prospecting and strategic relationship‑building to effectively closing deals—with excellent negotiation and communication skills, fostering strong customer partnerships and consistently delivering results.

Responsibilities

• Promote and sell the Protective Coatings portfolio, aligning solutions with customer needs
• Achieve sales targets through proactive business development and effective sales execution
• Identify new opportunities and build strong relationships with clients and key stakeholders
• Plan and execute territory strategies, adapting based on market feedback and performance
• Maintain high levels of customer satisfaction while developing existing accounts
• Manage the full sales cycle: prospecting, qualification, negotiation, and closing
• Deliver product demonstrations, proposals, and tailored quotations
• Leverage events, trade fairs, and presentations to grow the sales pipeline
• Collaborate internally and monitor market trends and competitor activity

Qualifications

• 3–5 years of sales experience, ideally within the Protective Coatings market in Italy
• Strong communication, negotiation, presentation, and organizational skills
• Proficient in CRM tools and MS Office
• High level of integrity and professionalism
• Ability to work effectively from a home office environment
• Fluent in Italian (native) and English
• Based within the assigned sales territory

Eligibility to Work

You will need to provide proof of right to work. It is a condition of any offer of employment that you have the permission to work in the country for the role for which you are applying.

Equal Opportunity Employer

An equal opportunity employer, all qualified applicants will receive consideration for employment and will not be discriminated against based on race, colour, religion or belief, gender, sexual orientation, gender identity, ethnic or national origin, disability, age, pregnancy or maternity, marital or civil partner status, or any other protected characteristic prohibited by law.

Please be aware, Sherwin‑Williams recruiting team members will never request a candidate to provide a payment, ask for financial information, or sensitive personal information like national identification numbers, date of birth, or bank account numbers during the application process.