Country Manager, Italy, Prime Video Italy

Deep & proven experience in building & growing consumer internet and media businesses in Italy.

Extensive experience in delivering top-line revenue and profitability growth in leadership roles.

Experience working with large cross-functional teams and external partners at the executive level.

A Bachelor's degree in Business Administration or a related field.

Proficiency in English at C1+ level.

About Prime Video

Amazon Prime Video aims to be the world's favorite entertainment brand and the leading global entertainment hub. It offers a vast collection of TV shows, movies, and live sports, all accessible in one place. Members can subscribe to add-on channels, and buy or rent new release movies via the Prime Video Store. Launched in Italy in 2017, Prime Video has been a pioneer in shaping the streaming industry with international and local programming, innovative initiatives, and strong customer engagement, resulting in significant growth and a dedicated fan base. We are now preparing for the next phase of expansion in Italy.

Position Overview

We seek a Country Manager for Italy to define the long-term vision and strategy, drive customer and revenue growth, and oversee profitability. The role involves managing the Subscription Video On Demand (SVOD) business, co-managing the Video Marketplace (3P Channel subscriptions & TVOD), and live sports. You will be responsible for all key customer metrics, content strategy, and collaboration with various internal teams and external partners to achieve business goals. The role also includes representing Prime Video in public policy and industry relations, and leading cross-team influence.

Key Responsibilities

• Define the long-term vision and strategy for Prime Video in Italy.
• Drive overall customer acquisition, retention, and revenue growth.
• Oversee profitability and financial performance.
• Manage SVOD and co-manage Video Marketplace and live sports offerings.
• Own customer metrics and outcomes.
• Support content and programming strategies, including local originals.
• Collaborate with marketing, product, technology, and distribution teams.
• Partner with UK and retail teams to expand Prime program.
• Represent the business in public policy, industry, and PR initiatives.
• Lead through influence across all partner teams.

Preferred Qualifications

• Master's degree in Business Administration or related field.
• Growth mindset, excellent communication, and adaptability.
• Proven leadership by influence across diverse teams.
• Ability to work effectively in a matrix organization and deliver results.
• Ownership mentality, inclusive of all perspectives.
• Strong business judgment and strategic thinking.
• Bias for action and urgency.
• Customer-centric mindset and local market understanding.
• Effective verbal and written communication skills.
• Exceptional collaboration and relationship-building skills.