Head of Marketing Italy

Our new

• Head of Marketing, Italy
• Will lead and inspire the local marketing team while being an integrated member of our global marketing community and part of the senior leadership team, sharing best practices and delivering the EMEA marketing plan.

Our Marketing team drives customer demand and coordinates our brand and customer plans across Marketing, PSM, and Sales.

Our goal is to deliver sustainable and profitable growth efficiently, reducing costs and investing in leadership, skills, and capabilities to drive best practices in end-to-end integrated planning and commercial programs.

The role will set the tone for our business, fostering a best-in-class inclusive culture, inspiring our people, and providing new opportunities for growth within a global organization.

What you will enjoy doing to be successful in this role

The Head of Marketing will be responsible for the overall marketing plan for Italy, engaging in a mix of strategic and operational activities.

The local teams will include Product/Supplier Marketing, Digital Marketing, Proposition and Sales Marketing, Content Marketing, Internal Communications, Social Media, PR, and Events.

Leads the following :

• Ownership of the Italian Integrated Marketing Plan (IMP) to maximize commercial delivery and marketing ROI.
• Participation in regional and group marketing strategy and planning to develop best practices for IMP and marketing delivery.
• Development and management of Italy's marketing budget within group and regional guidelines.
• Digital roadmap development and optimization for local markets.
• Management of personal development for local marketing teams in collaboration with Country Managers.
• Ensuring clear measurement and ROI visibility of all marketing and digital activities.

Key deliverables for the role :

• Leading local marketing campaigns, working with external agencies, aligned with objectives and timelines.
• Managing internal communication related to marketing campaigns within the local community.
• Overseeing creation and production of all local marketing materials.
• Supporting marketing activities related to local events and sales support.
• Acting as the country’s point of contact with the EMEA marketing community.

What you will bring

• 10+ years of marketing experience.
• Profound experience in multinational matrix organizations and stakeholder management.
• Hands-on digital and performance marketing experience.
• Strong leadership skills.
• Retail experience in B2B.
• Commercial acumen with data analysis skills.
• Experience with global and local brands.
• Experience in creative development processes.
• Proven project management and planning skills.

The good stuff

The Head of Marketing will need to create, inspire, and develop a community of marketing professionals, setting a compelling vision and mobilizing the team to meet organizational goals.

This individual must be highly collaborative, representing the full landscape of marketing and local market voices to foster engagement and successful outcomes.

As a strategic partner with the Country Manager Italy, they will develop marketing strategies to win in local markets across EMEA.

We are a global organization of innovators, pioneers, rebels, and creators, with big ambitions for the future. We offer flexible, remote working arrangements and a culture of learning and inclusion.

Join us and grow your career in an environment that rewards success and values diversity. Everyone is welcome here, and your unique perspective is appreciated.

Are you ready to explore the possibilities?

We are RS.

We are committed to creating an inclusive environment where everyone can thrive. We believe that a diverse workforce is critical to our success, and we aim to attract, develop, and retain the best talent regardless of gender, ethnicity, age, religion, sexual orientation, gender identity, or disability.