Marketing PM - Mystery Shopping
Descrizione dell'offerta
From Shakers, house of freeworking, we're looking for a strategic and analytical Product Marketing Manager , with proven experience in competitive analysis and mystery shopping , to help our client sharpen and positioning in the B2B SaaS space. This is a brand-new role in the team, and you’ll own it from start to finish—from market research to messaging to building battle cards and sales materials.
️ You must be a Mystery Shopping specialist
You’ll act as a potential customer and attend competitor demos to extract insights into positioning, messaging, and onboarding experience. We’re looking for someone confident and proactive in this type of research.
What you’ll do
- Lead deep competitive research and mystery shopping activities
- Build and maintain battle cards and competitor matrices for Sales & Marketing
- Conduct win/loss interviews with prospects and clients
- Continuously update and refine our core messaging and positioning
- Turn insights into structured, clear documentation and recommendations
What we’re looking for
- Proven experience in Product Marketing or Competitive Intelligence
- Specialist in Mystery Shopping as a research methodology
- Strong in competitive analysis , sales enablement , and market research
- Structured, organized, and autonomous—you can own projects end-to-end
- Familiar with tools like Notion , Slack , Google Meet
- Fluent in English and Italian
- Experience in B2B SaaS is required
- Bonus: background in the hospitality/hotel sector
Project details
- Freelance contract for 3 months
- 80 hours/month
- Fully remote – minimum 4h overlap with EU time zone
- High-impact role with real ownership and visibility
- Flexible and async-friendly work culture
If you think you fit the role - apply directly! :)