Marketing Specialist

About us

Talent Garden is a leading digital skills academy in Europe , empowering individuals and organizations to thrive in the innovation ecosystem through diverse learning experiences. With online , offline , and hybrid courses , corporate programs and work and events spaces we offer an unparalleled vision to combine work life and learning.

Founded in Italy in 2011 , Talent Garden has trained over 25,000 professionals in digital skills and business innovation, developed tailored corporate education programs for Fortune 500 companies, and built a network of 11 campuses in 4 countries , hosting over 4,500 innovators from startups , corporate labs , investors , and SMEs .

The role

We are on the lookout for a Marketing Specialist to join our Academy, focused on Talent Garden’s educational and innovation offering across B2C and B2B2C .

In this role, your mission will be to connect Product and Market—shaping clear narratives, validating opportunities through structured analysis, and supporting go-to-market initiatives to drive commercial impact and reinforce our brand positioning .

Responsibilities

• Contribute to product positioning and messaging across the Academy portfolio, ensuring coherence across channels and target segments.
• Develop high-quality commercial materials, maintaining clarity, consistency, and alignment with the overall narrative.
• Partner with Product and Sales to translate features, learning outcomes, and differentiators into strong and commercially effective value propositions.
• Conduct structured market and competitor analysis, leveraging AI tools to identify trends, benchmark positioning, and uncover opportunity areas.
• Support go‑to‑market execution for new launches and special projects, preparing core messaging and enabling materials for internal teams.
• Maintain and continuously update product documentation and internal knowledge assets, ensuring accessibility and accuracy of information.
• Track key performance indicators and support impact reporting, contributing to the evaluation of product performance and marketing effectiveness.

About you

Ideally, you are a Product Marketing professional with a strategic mindset and strong execution skills , comfortable operating in a dynamic and cross‑functional environment and motivated to grow in scope and impact.

• Have 3+ years of relevant professional experience, ideally spanning Product Marketing, Strategy, or coordination roles in Creative or Digital Agencies.
• Bring a pragmatic, data‑informed approach to decision‑making and prioritization, using insights and evidence to focus efforts on the highest‑impact opportunities.
• Show strong proficiency in using AI not only for content creation, but as a research assistant to validate, analyze, and rapidly synthesize market insights.
• Combine analytical and creative thinking, feeling equally comfortable working with data to validate markets and opportunities, and with storytelling to build compelling product and brand narratives.
• Are execution‑oriented, able to translate strategic vision into operational delivery, manage budgets, and measure ROI.
• Show solid stakeholder management skills, aligning and guiding cross‑functional teams and external partners toward shared objectives.
• Are fluent in both Italian (native level) and English, written and spoken.
• You are either based in Milan or can easily reach it.

Tools you’ll work with

You will work with a mix of product marketing, analytics, automation, and content tools. Prior experience with tools such as Typeform , HubSpot , GA4 , Microsoft Clarity , Canva , workflow automation platforms (e.g. Zapier , Make , n8n ), AI assistants (e.g. Gemini ), and content production tools like Riverside.fm is highly valued.

Perks and benefits

• Hybrid working environment, combining regular in‑person work on a weekly basis with remote flexibility.
• Access to all our co‑working spaces across Europe.
• Free access to all our Master courses.
• Meal vouchers and a €1,000 welfare budget to spend as you like.
• Mum&Dad policy offering (even more) flexible remote work options for expecting parents, a €1,000 bonus, and additional leave for dads to bond with their child.
• An extra 6 working days of vacation each year, on top of local regulations.
• December 24 and 31 automatically become holidays when they fall on weekdays.
• Company‑provided MacBook.
• Access to discounts, events, and networking opportunities at our co‑working spaces.

Diversity & Inclusion

At Talent Garden, diversity is our strength. We’re committed to a safe, inclusive environment, welcoming applicants regardless of background. While we set high standards, we encourage individuals, especially women, not to let the fear of not being a perfect fit hold them back. We prioritize talent over traditional qualifications and invite passionate individuals to apply. Your unique strengths could make a valuable contribution to our team!