Product Manager Oncology (Hybrid)

As Product Manager Oncology reporting to the National Sales Manager Oncology, you will develop and drive the strategic and tactical initiatives for the BD-PI-Oncology segment, which includes a broad range of products with several new and exciting products in the pipeline. You are also responsible for supporting the country to achieve the desired financial performance through comprehensive and timely market development, portfolio management, and execution of key strategic marketing programs.

We are the makers of possible.

BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time. To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive, and find satisfaction in doing your part to make the world a better place. Become a maker of possible with us!

Our vision for Peripheral Intervention at BD

Our Peripheral Intervention (PI) business unit offers a comprehensive range of medical products, devices, and services for the treatment of peripheral arterial and venous disease, cancer detection, and end-stage renal disease and maintenance.

Main responsibilities will include:

• Act as a key contact point and primary source of information for marketing and technical requests by Clinical partners, KOLs, BU, and Sales Force.
• Support the implementation of the Italian marketing and sales strategy across our PI-Oncology portfolio.
• Develop category leadership strategies and tactics to ensure sales growth and excellence in new product launches and technology/therapy adoption.
• Design Market Shaping Strategy for the Business Unit and drive execution.
• Ensure successful launch of new technologies and therapies, from pre-launch to post-launch phases.
• Craft awareness events, DTC, and DTP campaigns with a strong focus on digital channels.
• Reinforce partnerships with existing KOLs, ensuring high-quality service and follow-up, in conjunction with local clinical and sales teams, EU Marketing, Market Development, and Physician Training teams.
• Identify and develop new KOLs in existing fields and new areas of interest.
• Strengthen relationships with key clinical and patient associations.
• Partner closely with Regulatory, Market Access, Market Development, and Compliance teams to ensure timely execution of strategies.

About you:

• Bachelor’s degree, medical or scientific graduate degree preferred.
• MBA or Master’s Degree is a plus.
• Proven experience in product launch, market shaping, and digital campaigns development and implementation.
• Previous experience in Breast Cancer diagnosis/treatment and/or Vascular access fields is a plus.
• Experience from a multinational company.
• Proficient in English (additional languages are a plus).
• Flexible regarding travel (up to 20%).

Becton, Dickinson and Company is an Equal Opportunity / Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, sexual orientation, gender identity or expression, genetics, disability, military eligibility, or veteran status, or any other protected status.

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