PRODUCT MARKETING MANAGER
Descrizione dell'offerta
Eurosearch Consultants, on behalf of a leading company in the field of medical diagnostics , is searching for a:
PRODUCT MARKETING MANAGER
Responsibilities:
Product portfolio expansion:
- Analyze market trends, customer needs, and competitor activity to identify opportunities for product innovation or expansion
- Collaborate with R&D to translate market requirements into product specifications and development plans
- Oversee the lifecycle of existing products, proposing updates, enhancements, or discontinuation when necessary
- Collaborate with cross-functional teams to define product positioning and messaging
Key Account Management support:
- Contribute to selling process (pipeline of opportunities)
- Create and manage programs to generate demand
- Define market price corridors
- Communicate the proposition to Sales (i.e. why customers should buy)
Preferred Qualifications:
- Direct experience with laboratory instruments (e.g., analyzers, pipettes, centrifuges, automation platforms)
- Knowledge of product validation and certification processes
Requirements:
- Scientific, Technical or Marketing Degree
- 5 years experience in international B2B product marketing in the medical device or laboratory equipment industry
- Solid understanding of relevant medical regulations and standards (e.g., MDR, FDA, ISO 13485, IVDR if applicable)
- Fluent in English
- Strong analytical skills and proven ability to manage complex projects across functions
- Experience in market research and analysis
- Expertise in creating compelling product messaging
- Excellent communication and presentation skills
- Willing to travel on business (availability for one week abroad every two months is required)
Place of work : Milan + 1–2 days of remote work per week
RIF: PMM/AR
Eurosearch Consultants, in charge of the recruiting process, guarantees maximum confidentiality and equal employment opportunity to both genders (L. 903/77).