SEO Manager

Experteer Overview

As SEO Manager in Genoa, you will own the international organic search strategy to drive qualified traffic and sustainable growth across markets. You’ll align technical SEO, content performance, and AI‑driven search dynamics to keep Costa visible and competitive in a rapidly changing search landscape. You collaborate with ecommerce, brand, content, CRM, IT, and partners to shape digital roadmaps and platform evolution. This role offers high visibility, impact on revenue and brand, and the chance to influence the future of travel discovery. Retribuzione / Benefits

Define and lead a global, integrated SEO strategy across markets and languages Steer evolution toward AI‑driven search paradigms (AIO, GEO) and ensure visibility on traditional and generative platforms Translate organic performance into actionable insights linking visibility to customer acquisition and revenue Collaborate with cross‑functional teams (ecommerce, digital, brand, content, CRM, IT) and external partners to influence roadmaps and platform changes Drive forecasting and continuous optimization to turn search signals into strategic decisions Responsabilità

7+ years of international SEO experience in complex digital environments Proven expertise in technical SEO, content-driven strategies, and performance optimization Strong understanding of AI-powered search dynamics (AIO, GEO) Strong analytics mindset connecting search data to business outcomes and customer journeys Confident stakeholder management with ability to simplify complex topics for non-technical audiences Curiosity, ownership, and continuous improvement mindset in fast-moving environments Fluent in English; travel, tourism, or cruise industry experience is a plus Requisiti fondamentali

daily meal vouchers exclusive discounts Wellbeing@Costa platform free medical insurance cruise discounts tailored learning programs

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