Descrizione dell'offerta
Neo Group is a Malta-based startup established in 2024, built on over 15 years of veteran experience in the iGaming industry. Despite our startup spirit, our team brings a wealth of expertise gained through years of collaboration with industry leaders. With a network of 1,400 talented professionals across 10+ countries, we are committed to delivering innovative, data‑driven solutions that empower our clients and foster professional growth within a dynamic and collaborative workplace.
Role Overview
The Social Media Marketing Specialist drives brand presence and community growth across Instagram, Facebook, and Telegram in the Polish and Italian markets. They craft and execute localized content strategies—from posts and reels to situational sports content—while navigating platform compliance with confidence. Working hand‑in‑hand with designers, copywriters, and the marketing team, they turn data‑driven insights into engaging campaigns that grow audiences and keep communities active.
What We Expect From You
- Managing and developing social media channels: Instagram, Facebook, Telegram
- Creating and executing a content strategy for Poland and Italy
- Writing and adapting catchy content (posts, stories, reels, Telegram posts)
- Managing audience engagement: comments, reactions, community management
- Analyzing content performance (engagement rate, reach, audience growth)
- Collaborating with designers, copywriters, and the marketing team
- Ensuring compliance with platform rules and restrictions in the gambling/betting sector
- Tracking sports news for all geos with open social media, creating situational content
Requirements
- 1–2+ years of experience as an SMM Specialist (experience in iGaming / betting / traffic)
- Solid understanding of gambling and betting promotion specifics
- Hands‑on experience with Instagram, Facebook, Telegram
- Strong copywriting skills
- Fluent in both Italian and English, written and spoken
- Ability to work with analytics and optimize content based on results
- Creativity, independence, and responsibility
- Interest in football, understanding of local humor and memes
Nice to have
- Experience working specifically with Polish or Italian markets
- Understanding of local culture, audience behavior, and trends
- Experience in digital marketing
Please submit your resume in English.
Benefits
- Comprehensive compensation and benefits package designed to enrich work‑life balance and well‑being, including competitive salary, health insurance coverage, on‑site gym, complimentary breakfast and lunch, and social events to foster team spirit.
- International work environment with a passionate, motivated and professional team.
- Modern office space in Ta'Xbiex, conveniently located close to all amenities and close to one of Malta's sought‑after marinas.
- Part of a vibrant community with over 40 nationalities across 8 global locations, growing through hyper‑growth and scale‑up.